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Perfecting Your Call to Action By Email
TweetAn email without a solid call to action is just another email. In your electronic marketing efforts, you can nail the subject line and get your recipient to open the email, have an amazing story...
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Alternative Marketing Methods
TweetIn today’s technology centered environment, nonprofits can struggle to find their voice in reaching donors. With so many options revolving around social media, as well as traditional marketing...
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Fundraising Ethics
TweetFundraising activities for nonprofits are regulated by state laws. But what if they weren’t? What would your nonprofit do to prove to donors and your community that your organization is...
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Social Media Upgrades for Nonprofits
TweetStaff members at nonprofits are notoriously stretched thin. Job descriptions often include “additional duties as assigned”, which could encompass almost anything from taking out the trash to...
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The Impact of the ALS Ice Bucket Challenge – A Year Later
TweetSinger Rita Ora does the Ice Bucket Challenge in New York in August. Photograph: Broadimage/Rex Last year a social media phenomenon took off across the country and the world and resulted in...
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How to Use #Hashtags
TweetOn August 23, 2007, a Twitter user sent a tweet using the very first #hashtag. With Twitter growing so quickly, users needed a way to classify information to make searching for it easier....
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Countdown to Year End
Tweetimage source: insurance journal If you haven’t put your year end fundraising plan in place, there’s still time, but not much. It’s time to get busy and put your nonprofit on display to earn those...
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